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Merlin Mann on the creative process.

Today I spent an hour riveted to my laptop watching a choppy, postage-stamp-sized video of a San Francisco hipster talking about blogging.

Yes, riveted. Because of course, Merlin Mann wasn’t really talking about blogging—he was talking about the creative process and how to sharpen your output.

I’ve been a bit of a Merlin fan boy for a while, but the speech he gave has catapulted me into full-on wannabe-henchman territory. That’s right: I’ll even be a henchman without a name tag. That’s how good this speech is.

Here’s an image that captures the core of the speech:

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