One thing that’s constantly boggling my mind here in my Winter Olympics Coma is the amount of money Chevy, Budweiser, and Visa must be spending on advertising.
Seriously, those companies are engaged in the most massive advertising saturation bombing I’ve ever seen.
Sorry, Chevy, never buying one of your vehicles again—I’d like to go through the rest of my life without once again knowing my mechanic’s phone number by heart.
Sorry, Budweiser, your beer is repellent.
Sorry, Visa, already a customer.
How do you calculate return on investment on these sorts of things, anyway?
Soundtrack: Olympics on TV
Includes Hollywood Dead, Tales from the Loop, Things from the Flood, The Court of Broken Knives, and Port of Shadows.
Nic has a retinal tear and has his vision is saved by a laser.
Includes The Storm Before the Storm, White Trash, Calypso, Tell the Machine Goodnight, Prince of Fools, and Provenance.
The Internet tells Nic to install Ubiquiti gear in his house, so he does, and now he has thoughts.
What I wish I’d known when I started podcasting.
Nic starts a new podcast about—gasp!—American sports.
Mostly excellent non-fiction in this installment. Includes Fantasyland, The Miracle of Dunkirk, Das Reich, The Undoing Project, Waiting for the Punch, Vacationland and Points of Impact.